The best examples of interior design strike a balance between aesthetic appeal and practical function. Regardless of the space you’re working with – restaurant, bedroom, office or hotel lounge – it’s important to populate the room with beautiful elements that also serve a specific purpose. It’s from this duality that home and business owners can derive the greatest satisfaction from their interior decor purchases. Visual appeal without function, and vice-versa, will inevitably detract from the overall aesthetic of a room or exterior space. One brand of fireplace products has understood this delicate balance since the beginning, while also making safety and sustainability top priorities – EcoSmart Fire
First launched in 2004 by Australian manufacturer The Fireplace Company Lty, this line of eco-friendly bio-ethanol fireplaces seeks to provide attractive elements that will transform any home or business into a warm and welcoming social center. After all, a luxurious home not conducive to entertaining might as well be called a museum or interior design gallery.
“We wanted to reintroduce the lifestyle benefits of an open flame into modern society – to bring back the primal love of fire and revive communication with family and friends, which are deteriorating in many ways with the increase in smaller residential space living coupled with the speed at which we live,” said Peter Basso, National Retail Sales Manager at EcoSmart Fire.
With the desired result of making warm memories, EcoSmart Fire employs authentic and masterful designers to create fireplaces that blend effortlessly into a wide variety of environments – from a café patio to a suburban backyard. Not content to imitate others, EcoSmart Fire’s innovative team of designers works every day to improve and transform the status quo of home decor with stainless steel products that Basso deems “classic contemporary.”
Safe and sustainable
The function of any product is determined by more than its end result – how it achieves this goal is equally important. With sustainable solutions and eco-conscious customers setting the pace of the market, EcoSmart Fire made green technology a fundamental part of its business model. Fueled by bioethanol – a renewable energy source – these alfresco fireplaces are clean burning and deliver heat without the need to worry about smoke, odors, spitting, ash or embers. Bioethanol also allows owners the versatility to relocate their EcoSmart Fire products with ease – transforming any exterior space’s entertainment value with the flick of a switch.
Beyond environmental considerations, these fireplaces are incredibly safe to use. Models like the EcoSmart Fire Lantern – Rusted Steel Outdoor Fireplace feature stainless steel construction that affords a durable and attractive design. In addition, a controlled yet powerful flame and stylish screening options make EcoSmart Fire’s products safe and reliable.
“Everything we do is infused with safety at the core,” says Basso. “When you put flammable liquids, fire and humans together it’s important to be focused on the user and usability of the models you put into the marketplace – that’s what makes EcoSmart Fire different.”
Despite its relatively recent entrance into the world of home design, EcoSmart Fire has already enjoyed considerable success. Customers praise products like the Stix Fireplace for their design-oriented appeal – something many manufacturers treat as secondary. By working with some of the best designers in the world, EcoSmart’s products can now be found in 52 countries around the world.
“Knowing that our brand is installed in palaces and presidential suites, 5-star restaurants and resorts around the world is a pretty good validation of our brand’s profile,” notes Basso.
With further innovations coming soon in eco-friendly bioethanol, expect to see EcoSmart Fire leading the charge in beautiful and sustainable home products.
- EcoSmart Fire